20 expert tips for winning over investors and customers in your next pitch
Land that next customer, win over those partners and get those investors onboard with our 20 expert tips to help your business pitch go from good to great.
What makes a great marketing strategy?
A strategy is a clear articulation of how you will approach achieving your objectives and it should be SMART. The essence of a strategy involves identifying what obstacles might exist to realising your objectives and mapping out a plan to overcome them.
UVP Before MVP
Developing your unique value proposition (UVP) means fully understanding your market, business and competitors. Doing this before refining your minimum viable product (MVP) will save you time and money in the long term.