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Introduction to AI for Small Business.

A short video series that explains AI in plain English: what it is, how it works and what it means for a business like yours. Presented by our CEO Sam Hurley.

Watch the series.

8 short videos, made for busy owners. Watch them in order, or start with the question in front of you.

VIDEO 01

What is AI, machine learning and an LLM, and how do they differ?

Artificial intelligence is the broad field of software doing work that would normally need human intelligence, machine learning is the main method used to build it, and a large language model is a machine learning system trained to predict language. So an LLM is a kind of machine learning, and machine learning is a kind of artificial intelligence.

VIDEO 02

How AI is trained, and why different models feel different

How large language models are trained, and why ChatGPT, Claude and other tools feel so different. For business owners who want to understand what shapes every AI response they read.

VIDEO 03

Five misconceptions about how AI works

Five common misconceptions about how AI works, corrected in plain English. For small business owners who want a clearer mental model and better judgement about when to trust AI output.

VIDEO 04

AI vs AI agents: what is the difference?

The difference between AI chatbots, automation and AI agents, with small business examples of when to use each. For owners deciding whether agents are their next step or something to plan for.

VIDEO 05

AI and the human advantage

A talk from Economic Development Australia's National Roadshow on what the data shows about SME AI adoption, why capability beats tools, and where the human advantage sits. For business leaders and the communities that support them.

VIDEO 06

Local LLMs, data centres and sovereign AI explained

Local LLMs, data centres and sovereign AI explained without jargon. For business owners starting to think about where their data lives, who controls it, and what that means over the next decade.

VIDEO 07

Sustainable and ethical AI for small business

How to use AI sustainably, securely and ethically in a small business, from the environmental impact of data centres to a simple AI use policy. For owners who want AI on responsible terms.

VIDEO 08

The biggest AI myths, and what the future could look like

The five biggest myths about AI, tested against evidence, and an optimistic case for what the future could hold for small business. For leaders trying to separate fact from fiction.

The templates from the series.

The series refers to two templates. Both are free, and both open as Google Docs you copy and make your own.

AI Use Policy template. A one-page policy to fill in for your business: what you use AI for, what you do not, what data must not be entered, what needs human review, how you disclose AI use and who is accountable.

AI Use Checklist. Ten considerations to work through before using AI for any purpose, from the people affected and the data involved to human review and your exit plan.

We take data privacy and security seriously. How we handle your information is covered by our Privacy Policy.

Reviews from Google

See all our reviews →
Rochelle Swift
a year ago
★★★★★

The 25eight program was a game-changer for my business. In just 8 weeks, I gained clarity, structure, and confidence—not just in what I do, but in how I run my business. The live sessions, resources, and support were incredibly valuable, and I now feel equipped to grow sustainably with systems that actually work. Highly recommend to any small business owner ready to level up.

Jessica Sammut
a year ago
★★★★★

Participating in the Next-Level Growth (NLG) Program has been a true turning point in how I lead and grow my business. As a clinic owner, it’s easy to get stuck in day-to-day operations — but this program gave me the frameworks and permission I needed to step back and lead with clarity. The biggest value for me personally has been the mindset shift. I’ve moved from working in the business to working on it.

Cam Bird
a year ago
★★★★★

Rockstar team!

Steve Carton
2 years ago
★★★★★

A great program run by a great coach. Broken down into good-sized portions that are engaging and thought provoking to the point you are instantly applying the lessons to your current business and looking at things through a far more critical lense. Coupled with a small, but largely like-minded group of business owners to bounce ideas off, and you have one really well put together program.

Dua Fakhereddin
a year ago
★★★★★

Next Level Growth is a comprehensive training course that covers basics and expands onward to advanced concpetd to make business owners on top of their business growth, highly reommended

Rochelle Swift
a year ago
★★★★★

The 25eight program was a game-changer for my business. In just 8 weeks, I gained clarity, structure, and confidence—not just in what I do, but in how I run my business. The live sessions, resources, and support were incredibly valuable, and I now feel equipped to grow sustainably with systems that actually work. Highly recommend to any small business owner ready to level up.

Jessica Sammut
a year ago
★★★★★

Participating in the Next-Level Growth (NLG) Program has been a true turning point in how I lead and grow my business. As a clinic owner, it’s easy to get stuck in day-to-day operations — but this program gave me the frameworks and permission I needed to step back and lead with clarity. The biggest value for me personally has been the mindset shift. I’ve moved from working in the business to working on it.

Cam Bird
a year ago
★★★★★

Rockstar team!

Steve Carton
2 years ago
★★★★★

A great program run by a great coach. Broken down into good-sized portions that are engaging and thought provoking to the point you are instantly applying the lessons to your current business and looking at things through a far more critical lense. Coupled with a small, but largely like-minded group of business owners to bounce ideas off, and you have one really well put together program.

Dua Fakhereddin
a year ago
★★★★★

Next Level Growth is a comprehensive training course that covers basics and expands onward to advanced concpetd to make business owners on top of their business growth, highly reommended

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