https://www.25eight.co/blog daily 0.75 2026-02-11 https://www.25eight.co/blog/when-capability-leaves-it-doesnt-come-back-what-small-business-loss-actually-costs monthly 0.5 2026-02-10 https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/1770725229005-RUDBTYH91G953K1CGTOM/IMG_8082.PNG Blog - When Capability Leaves, It Doesn't Come Back: What Small Business Loss Actually Costs - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.25eight.co/blog/25eight-wins-2025-economic-development-australia-award-for-excellence monthly 0.5 2025-11-20 https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/820d9b2d-4e21-4f27-9b26-65341d3d6c08/IMG_7449+2.JPG Blog - 25eight wins 2025 Economic Development Australia Award for Excellence - Make it stand out 25eight CEO, Samantha Hurley, with 25eight’s Economic Development Australia Award for Excellence in Consulting 2025. Sam stands in front of a white background with the red EDA logo. She is wearing a blue dress and hold the transparent glass EDA award. https://www.25eight.co/blog/the-single-most-important-factor-to-the-success-of-your-business monthly 0.5 2025-04-03 https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/6d4dc87b-1e2c-4abe-9db5-00fc8eef4077/Social+tiles+moving+%282%29.png Blog - The single most important factor to the success of your business - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.25eight.co/blog/level-up-your-business-discover-your-growth-potential-webinar monthly 0.5 2026-02-10 https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/31edca87-1664-49c2-b8be-4e219e8ba934/5.png Blog - WEBINAR: Level Up Your Business: Discover Your Growth Potential - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/ec38ba93-4f9c-4d1d-af3e-46fb44b50324/4.png Blog - WEBINAR: Level Up Your Business: Discover Your Growth Potential - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.25eight.co/blog/25eights-small-business-accelerator-program-named-finalist-for-national-economic-development-award monthly 0.5 2024-10-06 https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/1727321611135-34ZCF2UX7QNS6JTMETHQ/Pickleball+alley+new.png Blog - 25eight’s Small Business Accelerator Program Named Finalist for National Economic Development Award https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/1727321623710-JOBNBV9OG3V6I0570WDQ/PA+new.png Blog - 25eight’s Small Business Accelerator Program Named Finalist for National Economic Development Award https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/1727321641249-DWJNUZT3XOHTFSJKSLC1/PA+new+2.png Blog - 25eight’s Small Business Accelerator Program Named Finalist for National Economic Development Award https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/1727321752339-BBQPY2WA8VEPXZL8K08Z/PA+Expo.png Blog - 25eight’s Small Business Accelerator Program Named Finalist for National Economic Development Award https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/1727321397964-ZZ6GX28AOQCQLBR70KGF/Little+Growling+Cafe+copy.png Blog - 25eight’s Small Business Accelerator Program Named Finalist for National Economic Development Award https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/1727321382704-MUD4BT4KXMU9H5AAO57V/Little+Growling.png Blog - 25eight’s Small Business Accelerator Program Named Finalist for National Economic Development Award https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/1727321418207-D9LE7AKBGV9P58R5OK3M/Safer+Fanily+Solutions.png Blog - 25eight’s Small Business Accelerator Program Named Finalist for National Economic Development Award https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/1727321879775-30LJII1WWW1BUDDF7FGD/SFS+Services.png Blog - 25eight’s Small Business Accelerator Program Named Finalist for National Economic Development Award https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/1727321216304-WAYYKXIC23DT2PW1T7VV/Caffeina+%26+Co+after.png Blog - 25eight’s Small Business Accelerator Program Named Finalist for National Economic Development Award https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/1727321247917-VSM5GPE8VPJ8U74RRUQ5/Caffeina+%26+Co+Jess.png Blog - 25eight’s Small Business Accelerator Program Named Finalist for National Economic Development Award https://www.25eight.co/blog/discover-your-stage-of-business-growth-and-the-strategies-to-reach-the-next-level monthly 0.5 2026-02-10 https://www.25eight.co/blog/which-type-of-business-leader-are-you monthly 0.5 2026-02-27 https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/1717401035284-12AASTB0JQIHEC02BJ5O/image-asset.jpeg Blog - What type of business leader are you? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/1717401643027-AHGMRLGMC77Q47S12PC7/image-asset.jpeg Blog - What type of business leader are you? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/1717401772332-MIZR33D1WSETMO3AK0JZ/image-asset.jpeg Blog - What type of business leader are you? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/1717401949556-WBVGAB7CFD0QK3OWE4RM/image-asset.jpeg Blog - What type of business leader are you? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/c12821f2-95ef-4edd-8542-b3912a53b0d9/fish+meme.png Blog - What type of business leader are you? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.25eight.co/blog/webinar-unlocking-new-markets-tips-for-successful-business-expansion monthly 0.5 2024-09-28 https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/ee65f54d-6b41-4580-b06d-0e6c59a561a3/US+Expansion+Tile+%28800+x+600+px%29+%281%29.png Blog - WEBINAR - Unlocking New Markets: Tips for Successful Business Expansion - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/8c9f6a55-ffde-4291-8803-8721ea6cc4da/Copy+of+US+Webinar+Guest+%28+no+text.png Blog - WEBINAR - Unlocking New Markets: Tips for Successful Business Expansion - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/88e309ba-492b-4baa-b616-2c6bda2a4caa/US+Webinar+Guest+Adrian+%28+no+text+%281%29.png Blog - WEBINAR - Unlocking New Markets: Tips for Successful Business Expansion - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.25eight.co/blog/25eight-at-sxsw-austin-2024 monthly 0.5 2024-03-01 https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/ace10a6d-9524-4e91-8f2f-73353adb419c/SXSW.png Blog - 25eight at SXSW Austin 2024 - Phil and Lisa (fourth from left and fourth from right respectively), at SXSW Sydney in 2023 https://www.25eight.co/blog/25eight-join-forces-with-ducere-global-business-school-to-offer-industry-applied-mba-degrees-to-our-customers monthly 0.5 2024-06-16 https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/062838ee-d39f-480e-801d-3fae01279377/Copy+of+Ducere+Landing+page+1600+x500.png Blog - 25eight joins forces with Ducere Global Business School to offer Industry-Applied MBA Degrees to our customers - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.25eight.co/blog/10-common-mistakes-a-startup-makes-when-pitching monthly 0.5 2023-08-31 https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/232f579a-c51d-4f66-8cdf-1d6f0c577c2d/campaign-creators-gMsnXqILjp4-unsplash+%281%29.jpg Blog - 10 common mistakes a Startup makes when pitching Don’t make these mistakes the next time you’re pitching your Startup https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/c2e1c439-cfa8-48f5-86c7-bb83139bc34a/Squarespace_Product_Photo_-_PTP__600_%C3%97_600px___1__AdobeExpress.gif Blog - 10 common mistakes a Startup makes when pitching - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.25eight.co/blog/20-expert-tips-for-winning-over-investors-and-customers-in-your-next-pitch monthly 0.5 2024-06-16 https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/1689807226201-WRX513USQOD3JWTBKJC7/image-asset.jpeg Blog - 20 expert tips for winning over investors and customers in your next pitch - Whether you’re pitching to prospective clients, customers, partners, or investors, the quality of your business pitch will determine the outcome. We’ve put together 20 quick tips to help your pitch go from good to great so you land your next deal. https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/c2e1c439-cfa8-48f5-86c7-bb83139bc34a/Squarespace_Product_Photo_-_PTP__600_%C3%97_600px___1__AdobeExpress.gif Blog - 20 expert tips for winning over investors and customers in your next pitch - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.25eight.co/blog/what-to-include-in-your-pitch-early-stage-vs-scaling-startup monthly 0.5 2024-06-16 https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/0b7c1be6-4e82-4430-9ac3-474fa457186b/Early+stage+vs+Scaleup+.jpg Blog - What to include in your pitch: Early stage vs Scaling Startup - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/5b80ca95-25ec-40c7-a93f-c0242fdef960/Squarespace_Product_Photo_-_PTP__600_%C3%97_600px___1__AdobeExpress.gif Blog - What to include in your pitch: Early stage vs Scaling Startup - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.25eight.co/blog/icn-strategic-alliance-with-25eight monthly 0.5 2023-07-13 https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/939214d4-df51-4cf3-b7bb-cd4e81050387/logo.png Blog - ICN Strategic Alliance with 25eight - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/bce4c204-1ece-44ab-97f2-a68b724e5093/handshake_worker_construction_hardhat_business-man1-scaled-aspect-ratio-760-430-scaled.jpeg Blog - ICN Strategic Alliance with 25eight - Click on the link to read more New ways to put your business forward https://www.25eight.co/blog/being-a-b-corp-saved-our-business monthly 0.5 2023-07-13 https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/3ed20e0a-dbfc-483a-b0e2-c1d1b6c8bc2b/LaunchVic_EDM_header_V1b.jpg Blog - Being a B Corp saved our business - It started with the Startup Marketing Program Our inception in education and mentoring started in 2018, having been funded by LaunchVic to deliver a Startup Marketing Program to 100 Victorian Startups. On the success of that program, we started to develop more education as a low-cost alternative to an agency for Startups to DIY their marketing with a bit of guidance. We gained momentum and delivered Pitch Training programs for the Austrade Landing Pads program and the City of Melbourne Innovation projects. We had incredible (and measured) results for the businesses that went through our programs or education. What if we helped to educate and mentor businesses through this time? https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/5c9e7185-7451-413c-8699-a40ca444a11e/Theory+of+Economic+Devlopment.png Blog - Being a B Corp saved our business - 25eight Theory of Change We developed our Theory of Change with a laser focus on economic development and some core principles for our business, it had to be accessible, relevant, high quality, and fair cost. It had to help drive decent work and economic development and we had to have internal standards that measured that. We knew the greatest challenge for small businesses wasn’t their lack of knowledge or skill, it was the lack of time to develop and implement them. So, we had to ensure that it was designed with time-poor business leaders in mind. https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/6634c048-2190-44f0-87ef-4d741dd6df8d/Certified+B+Corp.png Blog - Being a B Corp saved our business - 25eight certified with a score of 95 Fortuitously, we discovered that all of the changes we had made to our business, our focus on impact through education and mentoring, our theory of change, our research, our measurements of impact, as well as our continued focus on staff wellbeing had in fact helped us increase our score. We went from 83 to 95. 80 qualifies you as a B Corp and 50 is the average for ordinary businesses. We had unlocked a new impact business model through the assessment - without knowing it at the time, our focus on impact to help our business steer through difficult times had earned us higher points on our assessment. You can see our public profile and score in each area here. We still have a way to go and would love to see our score well above 100. However, the foundations we have built in our business because of the B Corp certification process not only helped our business to survive it will also be (and I’m sure of this) the reason for our success. https://www.25eight.co/blog/why-innovation-is-vital-for-smes monthly 0.5 2023-02-14 https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/13139363-ac8a-4e4d-81a3-004493caf1b4/2WV9.gif Blog - Why innovation is vital for SMEs - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/1ea76355-622d-41e2-84f0-3c426bfb5403/The-definition-of-insanity-is-doing-the-same-thing.jpeg Blog - Why innovation is vital for SMEs - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/b5241d49-1d32-4412-98c0-fc745bde3b0a/Screen+Shot+2021-11-17+at+3.56.51+pm.png Blog - Why innovation is vital for SMEs https://www.25eight.co/blog/marketing-entourage-amp-me-three-to-25eight monthly 0.5 2023-07-13 https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/1629856996921-1ERAXDKN24AFFHQIFJNR/25eight+day.png Blog - Marketing Entourage & Me Three to 25eight - 25eight team on 25eight day Celebrating the transition to 25eight! https://www.25eight.co/blog/brand-tips-for-startups-and-business-owners monthly 0.5 2023-07-13 https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/f1d6d931-889f-4ed3-8f0a-e2e3b4cb26ad/brand-tips-for-startups-business-owners.jpg Blog - Brand Tips for Startups and Business Owners - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.25eight.co/blog/marketing-entourage-transitions-into-25eight monthly 0.5 2023-07-13 https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/2b5e99d3-288e-4995-8b29-194ef46d5e9d/Marketing-Entourage-transitions-to-25eight.jpg Blog - Marketing Entourage transitions into 25eight - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.25eight.co/blog/messaging-and-content-tips-for-startups-and-business-owners monthly 0.5 2023-07-13 https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/4c57bfd1-f544-476d-a255-120560ab595b/25eight-Messaging-Content-Tips-for-Startups-Business-Owners.jpg Blog - Messaging and Content Tips for Startups and Business Owners - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.25eight.co/blog/great-south-coast monthly 0.5 2023-07-13 https://www.25eight.co/blog/what-makes-a-great-marketing-strategy monthly 0.5 2024-09-27 https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/d2989271-b73d-4871-b763-76de14a8c4c2/What-makes-a-great-marketing-strategy.png Blog - What makes a great marketing strategy? - Make it stand out A marketing strategy sets a clear path for you to reach your business objectives https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/922e12b4-a30f-46c8-948d-0d97d3f7d1e5/what-makes-a-great-marketing-strategy-tactics.jpg Blog - What makes a great marketing strategy? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/82d2bc56-f7c8-4e96-885f-09c96cd5fafb/what-makes-a-great-marketing-strategy-document-strategy.jpeg Blog - What makes a great marketing strategy? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.25eight.co/blog/ux-and-cx-whats-the-difference monthly 0.5 2023-07-13 https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/dcd317ba-3ee6-4f08-8398-75bd0e23a778/user-experience-customer-experience-whats-the-difference.png Blog - UX and CX: What’s the difference? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/3fd2e224-037a-4c55-bc04-d58a47134647/user-experience-customer-experience-whats-the-difference-engagement.jpeg Blog - UX and CX: What’s the difference? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/30b683c0-a5a5-46f2-a8af-49d144b89f5a/user-experience-customer-experience-whats-the-difference-ux.png Blog - UX and CX: What’s the difference? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/f6c29689-cc5f-4a72-98cb-cd06a5dc59ca/user-experience-customer-experience-whats-the-difference-cx.png Blog - UX and CX: What’s the difference? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.25eight.co/blog/what-is-a-design-hack monthly 0.5 2023-07-13 https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/d15c83cc-d0d2-4c85-ab74-05334994dcb0/What-is-a-design-hack-melbourne-museum.JPG Blog - What is a Design Hack? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/fec1a9fb-0a5c-4ae6-b489-b91b548c8812/What-is-a-design-hack-design-thinking.JPG Blog - What is a Design Hack? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/8f691048-0318-4339-bc95-55f594e00ae8/What-is-a-design-hack-mindset.jpg Blog - What is a Design Hack? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/fba141e4-3280-44cb-bc46-f2630912ee43/What-is-a-design-hack-sprint.JPG Blog - What is a Design Hack? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/92c903bc-6f0f-43b5-9e1b-eae0b69c5af7/What-is-a-design-hack-human-centred.JPG Blog - What is a Design Hack? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.25eight.co/blog/uvp-before-mvp monthly 0.5 2023-07-13 https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/82542094-203b-4b54-a1cd-1c58b6b6309a/uvp-before-mvp.jpg Blog - UVP Before MVP - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/9fcb88eb-b3d9-4f02-92b6-84c74ea83085/Squarespace_Product_Photo_-_PTP__600_%C3%97_600px___1__AdobeExpress.gif Blog - UVP Before MVP - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.25eight.co/blog/brand-what-people-say-about-you-when-you-leave-the-room monthly 0.5 2024-09-27 https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/9ed2ad40-1d51-448c-9b69-09b3560be4f1/brand-what-people-say-when-you-leave-the-room.jpg Blog - Brand; What People Say About You When You Leave The Room - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e8bf64d93954e4684314f7a/c7041161-ab6a-43ba-851e-3d4e316468c9/Social+tiles.gif Blog - Brand; What People Say About You When You Leave The Room - Take the quiz to find your stage of business growth And get strategies to help you reach the next stage in your business growth journey. 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